Marketing and Sales
Executives and leaders revenue generating responsibilities face more challenges than ever in this post recession era where risks are no longer rewarded making growth and profitability increasingly more difficult to achieve.
At the heart of any successful sales team is the ability to develop, acquire, and retain more profitable customer relationships. Through innovative psychological methods and performance analysis, VentureMarque is uniquely able to assess the marketing model while addressing every aspect, tendency, and expectation of their customers perceived experience relative to that which is realized. Each stage of the sales and marketing process requires a different objective and path to success. Our research experience defines how customers prefer to interact with companies, the frustrations they experience and why they switch products or service providers.
VentureMarque clients are equipped with the ability to collect and leverage customer feedback in order to build brand loyalty and create sustainable relationships. Understanding the customer and their engagement habits allow our clients to assess all relevant sales and marketing channels (print, TV, social media, mobile, web, etc.). Our methods allow for accelerated and sustained growth, with improved sales productivity while reducing transaction costs resulting in enhanced profitability. Identifying and eliminating deficiencies while accentuating the strengths throughout the sales process enhances the customer’s perception of value and ultimately the economic value of your brand.